Established in 1970, Paisano Publications, LLC is known worldwide as a diversified media company providing a variety of motorcycle and tattoo lifestyle content.
The Company has grown, extending its market share, by embracing reader involvement, publishing over a dozen magazine titles, as well as launching specialty events, entertainment, and digital departments.
Paisano's publications combined with events, TV sponsorships, electronic media, and Easyriders branded apparel, provide a range of outlets to express and experience these exciting lifestyles..
As a commitment to the motorcycle industry, Paisano maintains the largest dealer network via our annual industry trade show, V-Twin Expo, along with our publication of industry standard V-Twin News.
With the creation of an Electronic Media Services division in 1988, Paisano has created hundreds of home video products, and has produced more than 25 episodes of V-Twin TV for the SPEED Channel.
Since 2011, Paisano's Tattoo magazine has sponsored three seasons of the Oxygen Channel's hit TV series Best Ink, increasing Tattoo magazine's exposure to a mainstream audience.
As digital and social media transform the publishing landscape, Paisano is integrating this technology into its publishing structure, providing options for readers to enjoy their favorite magazines and other exciting lifestyle content.
Paisano Publications, LLC began with Easyriders magazine and today dominates the motorcycle market with five separate magazines, reaching all segments of the industry with the largest readership of any motorcycle magazine by far. Nearly 1.7 million men and women read our magazines each year. More importantly, with pass-along copies (15:1 per MRI for Easyriders alone), we can reach over 20 million consumers per year. Paisano readers are experienced riders (an average of 17 years); they own Harley-Davidson motorcycles; and
In addition, the company also publishes a collection of body art and modification magazines, which include the original Tattoo magazine, as well as, Flash, Savage, and Ink Fashion. For over 25 years, our titles have presented the beauty and evolution of body art. With over 1.25 million readers per year, no other publication comes close to the sheer scope and size of the Paisano Tattoo Group. Reaching a younger audience, the average reader has multiple tattoos, spends thousands of dollars per year on clothing, jewelry, and, of course, tattoos.
Road Iron is a beautiful, high quality, oversized monthly magazine aimed at the ever-growing American V-twin bagger market. It showcases the very best in new parts, accessories, and services for all baggers as well as in-depth features on custom builders.
Easyriders has been creating custom bike shows and exciting motorcycle rodeos since 1987! Each year Easyriders brings the motorcycle lifestyle right to an arena near you.
You've got to see it to believe it! Meet the famous bike builders of today and see their awesome creations.
You've got to be in it to win it! At our rodeos, the readers become part of the story, they partake in games of skill and prowess and enjoy the lifestyle they read about in our magazines.
For upcoming events, event details, and general show information go to
Created in 2000 exclusively for V-twin motorcycle dealers, The V-Twin Expo is the largest gathering of industry professionals and is regarded as the ultimate motorcycle trade show. Exhibitors represent the cream of the crop among manufacturers and distributors. Every year, awards are presented to industry leaders for Excellence, Innovation, Creativity, Workmanship, Technology, and Business leadership.
MERCHANDISING & LICENSING
EVERYTHING FOR THE WORLD OF TWO WHEELS!
Licensed by Paisano Publications, LLC, Easyriders Roadware is your home for all your favorite official Easyriders gear.
BRINGING EASYRIDERS TO THE SCREEN
Since 1988 Paisano Publications, LLC has produced over 50 hour-long videos and continues to produce hundreds of hours of online content, bringing another dimension of the Easyriders experience to readers.
Paisano holds the rights to more than 400 famous David Mann works of art including the all-time most reproduced piece-The Ghostrider-first published in Easyriders in 1983.
To See David Mann Limited Edition Art Book, Click Button
FOR THE RECORD
Created and built by Easyriders and sponsored by over 10,000 bikers across America, the Easyriders Streamliner set the World Land Speed Record on two wheels in 1990. The twin Harley-Davidson-powered machine rocketed to 322.150 mph on the Bonneville Salt Flats- a record which held until 2006. Today, it is still the fastest Harley-Davidson in the world.
From the beginning Paisano Publications, LLC has supported many charities and special interest groups that concern not only our readers, but also hundreds of thousands of people around the country.
DIGITAL PUBLISHING AND SOCIAL MEDIA
READY TO HIT THE DIGITAL ROAD?
Our Digital Magazines are completely customized to bring exciting life style content through interactive, rich media straight to your computer, laptop, tablet, smartphone, smart TV, & more! Check out the hottest videos as each issue takes you on the journey of a lifetime. Receive the newest issue via email every month and login anytime from anywhere with your registered email address to enjoy!
EASYRIDERS Digital ~ Easyriders plus In The Wind or Wrench included 4 times per year - each!
V-TWIN / ROAD IRON Digital ~ V-Twin is now Easyriders
TATTOO Digital ~ Tattoo plus one of these other titles in one package 10 times per year - Rebel Rodz, Ink Fashion, Flash, Savage
Our Social Media outreach programs strive to connect with our readers allowing them to share their stories and add valuable content to our Social Media platforms. We encourage participation and our brands interact with readers to make our platforms enriched with user experience. As this medium matures we will continue our strong community building giving us a strong on-line presence.