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Indian Motorcycle Adds To an Already Exciting Sturgis Event Week

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Indian Motorcycle Delivers Art, Heritage, and Legacy
MINNEAPOLIS, Minn. —July 30, 2014; Hot on the heels of the exciting reveal of the new Indian Roadmaster luxury touring motorcycle, is the announcement of additional activities and motorcycling celebrities participating in Indian motorcycle activities at the 74th annual Sturgis Motorcycle Rally.
      The new Indian Roadmaster will be a featured demo ride motorcycle in the demo fleet located at Exit 30 of Interstate 90 in Sturgis. In addition the full palate of 2015 two-tone, Chief Classic, Chief Vintage and Chieftain motorcycles will be available for demo rides.

      Roland Sands has built a stunning custom motorcycle that will be reveal on stage at the Buffalo Chip between concert on Sunday August 3rd (appx 9:30-10:30 pm). Roland is keeping details close to the vest – but offers a tantalizing peek at the completed bike.
       John Munro, Son of legendary Indian Motorcycle racer Burt Munro will attend the rally on behalf of Indian Motorcycle. John Munro has worked to keep his father’s legacy alive with events such as the Munro Challenge in New Zealand. Traveling from Invercargill, New Zealand, Munro will meet fans and tell stories of his father’s travels, exploits and dedication to his beloved 1920 Indian Scout. John will see the “Spirit of Munro” Tribute motorcycle for the first time live in the Michael Lichter display at the Buffalo Chip. Munro is also in Sturgis to kick off the Munro Collection of Apparel that will debut in Sturgis.  Munro will join the Indian Motorcycle Riders Group ride on Sunday August 3rd and appear in several locations including:

  • Saturday 8/2 – Autograph Session – 1-4pm 3rd & Lazelle / Indian Motorcycle Display
  • Sunday 8/3 – Michael Lichter Event – Sturgis Buffalo Chip, Lichter Gallery – 6-9pm
  • Tuesday, 8/5 – Event at Indian Motorcycle Sturgis Dealership (2106 Lazelle St)5-7pm – Autograph Session
  • Friday, 8/8 – Autograph Session 1-4pm, 3rd & Lazelle / Indian Motorcycle Display

      Motorcycle artist Lee Bivens will be on hand in the Indian Motorcycle display completing an original painting commissioned by Indian Motorcycle that depicts the historic reveal of the 2014 Indian Motorcycle line up last year. Bivens is commemorating this important event on canvas that will be donated to the Sturgis Motorcycle Museum during the Sturgis Motorcycle Museum Hall of Fame breakfast on August 7th. Bivens will appear at the Indian Motorcycle display in Sturgis on the following schedule:

  • Wednesday 8/6  3-5pm
  • Thursday 8/7  – 9-5pm
  • Friday 8/8 – 9-5pm

      The Indian Motorcycle display at 3rd and Lazelle will feature a complete display of the new models including apparel and accessory displays and will host the American Motordrome that features vintage Indian 101 Scouts and is the most authentic “Wall of Death” show on tour. Daily shows will thrill audiences as they have done for decades as the vintage motorcycles defy gravity and deliver heart-stopping performances.

       For more information on these events, and details on other activities with Indian motorcycle, log on to www.IndianMotorcycle.com. Visit the Sturgis Motorcycle Hall of Fame online at www.SturgisMuseum.com

Indian Motorcycle Redefines Luxury Touring With The 2015 Indian Roadmaster

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Starting at $26,999 the new king of the road extends the 2015 Indian Motorcycle lineup debuting at Sturgis, with more to come

MINNEAPOLIS, Minn. — July 27, 2014 — Indian Motorcycle, America’s first motorcycle company, is proud to announce the all-new 2015 Indian Roadmaster, setting a new benchmark as the ultimate in luxury motorcycle touring. Revealed at the annual Indian Motorcycle dealer meeting, this exceptional new addition to the Indian Motorcycle family will make its public debut on August 2 at the 74th annual Sturgis Motorcycle Rally and will be available for demo rides throughout the weeklong event along with the rest of the 2015 Indian Motorcycle lineup. More announcements regarding the 2015 line of Indian bikes will also be made on August 2.

2015 Indian Roadmaster
Originally produced from 1947-1953, the Indian Roadmaster was widely recognized as one of America’s most reliable and comfortable touring bikes, and the all-new 2015 Roadmaster is destined to reclaim that honor. In keeping with its legendary namesake, the Roadmaster comes loaded with premium features for comfort, convenience and luxury, including expansive storage capacity and unmatched power and performance.

“It has truly been a privilege and an honor for our team to be a part of motorcycling history in designing and reintroducing the Roadmaster, which has such a legendary reputation as the king of luxury touring bikes,” said Steve Menneto, VP of Motorcycles for Polaris Industries. “The quality, craftsmanship, performance and standard feature set on this bike is simply unmatched in the luxury touring segment, and we look forward to sharing the 2015 Roadmaster and other exciting announcements with the global motorcycling community beginning August 2nd in Sturgis.”

Comfort & Convenience by Design
The new Roadmaster was built from the ground up for all-day, two-passenger touring comfort, with expansive, easy-access storage for extended rides in virtually any weather condition. It offers:

  • Nearly 38 gallons of weatherproof storage
  • Standard hard-sided saddlebags and a roomy quick-release, carpet-lined rear trunk —both featuring remote locking for security and convenience
  • Enhanced driver leg room and adjustable passenger floorboards
  • The Horizon Windscreen featuring power-adjust
  • Desert Tan Genuine Leather heated seats with individual controls and high/low settings
  • Heated grips featuring 10 temperature settings
  • Adjustable airflow lower fairings with storage

Luxury is Standard
The 2015 Roadmaster takes American luxury and comfort to a whole new level with an extensive list of standard premium features that include:

  • High-resolution Anti-Lock Brakes
  • Chrome front and rear highway bars
  • Tire pressure monitoring system
  • Keyless ignition with remote saddlebag and trunk locks
  • Triple power ports
  • Pathfinder LED Lighting throughout
  • Electronic cruise control
  • Advanced infotainment system offering communication, navigation, and telephone and Pandora integration
  • Bluetooth capability for hands-free multi-device connectivity

Proven Power and Endless Chrome
Indian Motorcycle’s new flagship luxury touring bike is powered by the awe-inspiring and proven Thunder Stroke 111 engine, a 49-degree, air-cooled V-twin power plant mated to a 6-speed overdrive transmission. The Roadmaster is dripping in standard chrome, including the forks, trim, trunk rack, front and rear highway bars, fender tips, and many other chrome components that are options on other brands.

Pricing & Availability
The 2015 Indian Roadmaster is available at a starting US MSRP of $26,999 with expected delivery in dealerships across North American in September. It is available in Thunder Black, Indian Motorcycle Red, and a two-tone Indian Motorcycle Red/Ivory Cream paint scheme.

Sturgis Rally attendees can experience the Roadmaster by visiting the Indian Motorcycle exhibit at 3rd & Lazelle St., or taking a demo ride at the Indian Motorcycle Demo Experience, I-90 @ Exit 30. Visit the Indian Motorcycle Sturgis event page for details.

Victory Motorcycles Revs Up Plans for Adrenaline-Packed Sturgis Motorcycle Rally

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Victory Motorcycles has packed the Sturgis Motorcycle Rally schedule with special events, with a major focus on activities exclusively for Victory owners attending the legendary Black Hills rally. Victory’s Sturgis action includes the annual Victory Owners Ride and Party, celebrity meet-and-greets, military salutes, free 2015 Victory demo rides at three different locations, and the chance to win a spectacular Cory Ness Cross Country custom and matching guitar.
        Activities are planned in and around the Sturgis area from Saturday, Aug. 2 through Saturday, Aug. 9.
Check this out:

FREE 2015 Victory Demo Rides – Now in 3 Locations!
Aug. 2-9   9 a.m.-5 p.m. daily
At Hersrud’s of Sturgis (I-90 Exit 30), the Buffalo Chip CrossRoads, and Rice Victory in Rapid City
        Victory has expanded its demos with two new locations to make it easier than ever to take free demo rides on the new 2015 Victory models. Along with the familiar location at Hersrud’s of Sturgis, Victory has added demo ride sites at the Buffalo Chip CrossRoads and at Rice Victory in Rapid City.
        It’s kickstands up for each day’s first ride at 9 a.m., and each day’s final ride rolls out at 4:30 p.m. All riders must be at least 18 years of age, show a valid motorcycle endorsement and wear a helmet and appropriate riding attire.
        Rice Victory is located at 301 Cambell St., Rapid City, SD 57701. Take Exit 60 off I-90.

Victory Performance Garage
Aug. 2-9   9 a.m.-5 p.m. daily
Third & Lazelle Streets

Plan to spend a lot of time, on multiple days, at the new Victory Performance Garage, the hub of action in the heart of downtown Sturgis. Register on-site and get a wristband that serves as your registration in a drawing for a special new 2015 Victory bagger. Get the wristband scanned at various display stations within Victory’s downtown location and you qualify for equipment upgrades to the grand prize bike.

There will be special activities every day, and non-stop action, including:

  •  “Sweet 16 Saturday” with a Victory 16th anniversary celebration, Aug. 2
  •  Meet & Greet world-renowned custom builder Rick Fairless, Aug. 2, 11 a.m.-1 p.m.
  • Tribute Tuesday with special gifts for first responders and military personnel and veterans, Aug. 5, 9 a.m.-5 p.m.
  • Autograph sessions featuring “Gunny,” R. Lee Ermey, Aug. 5, 11 a.m.-1 p.m. and 3-5 p.m.
  • Win It Wednesday with special prize give-aways every hour, Aug. 6, 9 a.m.-5 p.m.
  • Live Victory Custom Bike Builds featuring the crew from HotVic.com (Aug. 6), Lloydz Motorworkz (Aug. 7), and Conquest Customs (Aug. 8)
  • In the Victory Custom Garage, check out the Victory Accessories collection and learn – in hands-on fashion – which accessories suit your riding and your style
  • Purchase Victory Apparel, including the exclusive, limited-edition 2014 Victory Sturgis Tee
  • See incredible precision riding demonstrations by the Victory Police Motorcycles team
  • Meet the legendary Arlen Ness family at a meet-and-greet on Tuesday, Aug. 5, 1 – 3 p.m.
  • All the 2015 Victory models will be on display so you can take a seat and learn which fits you and your riding style
  • Victory owners can also pick up their 2014 Victory Owners Pin

Activities For Victory Owners Only
Among the events during the Sturgis rally that are exclusively for Victory owners are:

Aug. 4 & Aug. 6  Victory Owners Sturgis Guided Rides, Led by EagleRider
EagleRider Tent at the Buffalo Chip CrossRoads
Check in at 9 a.m.; Kickstands up at 10 a.m.
Add to your Sturgis experience by joining fellow Victory owners for a Sturgis Guided Ride led by the professional guides of EagleRider. As you enjoy 70 miles of scenic area roads on your Victory, you’ll discover new views of the Black Hills that you never knew existed. Lunch will be provided. Space is limited, so register today at: http://www.eaglerider.com/sturgis/victorymotorcyclesride
        Riders will check in and start the ride at the EagleRider display in the Buffalo Chip CrossRoads.

Aug. 7  Victory Owners Ride and Party
Ride from Deadwood to the Buffalo Chip; Party at the Buffalo Chip
Ride starts at 3:30 pm.; Party runs 5:30-8 p.m.

These special events exclusively for Victory riders feature a self-guided ride from The Lodge in Deadwood to the Sturgis Buffalo Chip®, where the annual Victory Owners Party will be held.

Victory Owners Ride: Victory riders can check in at The Lodge in Deadwood from 2-3:30 p.m. Victory representatives will welcome riders at 3 p.m., take a group photo, then ride to the party with kickstands up at 3:30 p.m.

Victory Owners Party: This annual gathering of the Victory family of riders will feature prize give-aways, presentations from Victory officials, great food, and live entertainment. Among the prizes: Two Victory owners will be selected as finalists for that evening’s Sturgis Rider Sweepstakes grand prize drawing. The finalists will appear onstage during that night’s Buffalo Chip concert, where the winner’s name will be drawn for the Cross Country 8-Ball customized by Cory Ness – with a matching Les Paul Studio Epiphone guitar.

Register for the Owners Ride and Party here:

Register online for your chance to win the Sturgis Rider Sweepstakes. No purchase necessary.

Complete details about Victory activities at Sturgis

2014 LA Calendar Motorcycle Concours d’Elegance Hits Malibu

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When this year’s LA Calendar Bike Show, now in its 23rd year, happened on a golf course in beautiful Malibu, CA, on July 20, a couple of Easyriders editors went to check it out. Known for bringing out beautiful women, awesome motorcycles, and an eclectic – and mostly two-wheeled – crowd, this year’s show didn’t disappoint. Though small in size, it was big in everything else. To find out more, be sure to check out Easyriders No. 500, our big Special Edition. Get it at your local newsstand or check it out online.

“Built for Speed” Brings Race-Inspired Motorcycles and Art to Annual Sturgis Rally Exhibit

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Witness this Amazing Collection Curated by Michael Lichter and Paul d’Orleans at the Chip’s Free Motorcycles as Art Exhibit

Explore a beautiful and though-provoking display of motorcycles and related art during the Sturgis Rally at the Buffalo Chip’s 2014 Motorcycles as Art Exhibition. This year’s theme, “Built for Speed – Race Inspired Motorcycles and Art,” marks the sixth year in a row that the annual Buffalo Chip exhibit has been curated by famed motorcycle photographer, Michael Lichter, and the second year with the Vintagent’s Paul d’Orleans. Together, they will show you the connections between motorcycle racing and custom bike designs inspired by racers with this impressive display, Saturday, Aug. 2 through Friday, Aug. 9.
      The purity of purpose in the “Cut-downs” of the 1920s, “Bob-jobs” of the ‘30s, Café Racers of the ‘50s, “Drag-bike” choppers of the ‘60s, and “Street Trackers” of the ‘70s has had enduring appeal with customizers today. This display will guide you through both the original racers and the beautifully crafted custom bikes taking inspiration from them.

       Each custom bike in the Built for Speed Exhibition reflects a different branch of racing: Speedway, Flat Track, Drag Racing, Board Track, Grand Prix and Land Speed Record. Race-themed painting, photography and prints by artists equally inspired by competition motorcycles will adorn the walls surrounding these amazing machines, in addition to an all new “21 Helmets” display from SeeSee Motor-Coffee in Portland.
        The 35 motorcycles in Built for Speed include customs by long established and emerging builders, side by side with factory-loaned machines.

Builders sending bikes include:  
Alan Stulberg
Arlen Ness
Atomic Trent Schara
Bill Dodge
Bill Rodencal
Brad Richards
Brandon Holstein
Brian Klock
Dan “Bacon” Carr
Dan Rognsvoog
Danny Schneider (Switzerland)
Jason Paul Michaels
John Reed
Kenji “Ken” Nagai (Japan)
Kevin Baas
Kirk Taylor
Matt Olsen
Nate Jacobs
Pat Patterson
Paul Cox
Paul Wideman
Roland Sands
Skeeter Todd
Tator Gilmore
Warren Lane
Zach Ness

Factory-built machines include:

Harley-Davidson’s Custom Street 750
Indian’s “Spirit of Munro” Streamliner
Confederate Motorcycles’ Land Speed Racer
Icon’s “Iron Lung” Road Racer
George Smith’s “Tramp” (replica) from S&S
Deus Ex Machina Buell Bully
Clem Johnson’s original Vincent “Barn Job” from John Stein

Artists on the walls include: 

Marc Lacourciere
Darren McKeag
David Uhl
Eric Hermann
Jeff Nobles
Michael Lichter
Paul d’Orleans
Richie Pan
Scott Jacobs
Scott Takes
Tom Fritz
Trish Horstman

For more information, go to www.buffalochip.com.

Lucas Presents Tin Lizzie Roadhouse Show

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Tin Lizzie Casino is proud to partner with Lucas Oil Products to present Lucas Roadhouse, August 3-7!  Bigger than ever, this annual event held at 555 Main Street in Deadwood, South Dakota, complements the excitement of the Sturgis Motorcycle Rally with a parking lot party featuring over $50,000 in Cash and Prizes, poker run, bike shows amazing custom motorcycle giveaway  and much more!
       A pair of premier bike shows will showcase something for everybody who loves two wheels!  Deadwood’s Nastiest Bagger Shootout on Wednesday, August 6th, presented by Curly’s Custom Cycles and John Shope’s Dirty Bird Concepts, awards $10,000 in Cash and Prizes. Then, the Lucas & Lizzie “Show, Shine & Win” Bike Show on Thursday, August 7th , judged by Easyriders magazine staff, offers a $5,000 prize purse, class trophies, and possible feature of winning bikes in a Paisano Publication Magazine.

       On Thursday, August 7th at 4:45 pm, the winning name will be drawn for the Lucas & Lizzie Custom Motorcycle Giveaway !  Entry tickets for this one-of-a-kind bike, valued at $20,000 and built by JR’s Contraptions, are FREE at  the on-site Lucas Oil Changing Station, any poker run stop, and the Tin Lizzie’s Players Club!   
       Poker Run participants play for $16,000 in prizes, including products from nationally recognized brands such as Ohlins, Rush Racing Products, and Cycle Solutions, Inc., and three much coveted 5- night stay packages at local establishments during the  75th Anniversary of the Sturgis Motorcycle Rally in 2015!
       Other highlights of the Roadhouse include bikini bike washes, food and beer gardens, and live music daily from 12-6pm with rockers Joe Santana and Kingfish on August 3rd, original roots reggae group Unity the Band on August 5th and 7th, and the rock and roll tributes of Farell Webber on August 4th and 6th!
       Plus, be a pioneer in the first ever World Biker Slot Tournament, August 3-8, and win a share of $1,000 and bragging rights with the custom WBST Championship Belt!  
       So, mark your calendar for this 5 day event and roar into Tin Lizzie when the Lucas & Lizzie Roadhouse becomes a magnet for everything motorcycles!

Harley-Davidson Reveals Project Livewire, The First Electric Harley-Davidson Motorcycle

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MILWAUKEE (June 19, 2014) – Innovation, meet heritage. Today, Harley-Davidson (NYSE:HOG) reveals Project LiveWire – the first Harley-Davidson® electric motorcycle.
In keeping with the company’s customer-led product development approach, starting next week select consumers across the country will be able to ride and provide feedback on the bike, helping to shape the future of Harley-Davidson’s first-ever electric motorcycle.
While not for sale, Project LiveWire is specifically designed for the purpose of getting insight into rider expectations of an electric Harley-Davidson motorcycle.
“America at its best has always been about reinvention,” said Matt Levatich, President and Chief Operating Officer, Harley-Davidson Motor Company. “And, like America, Harley-Davidson has reinvented itself many times in our history, with customers leading us every step of the way. Project LiveWire is another exciting, customer-led moment in our history.”

Spurred by this heritage, the Project LiveWire Experience invites customers to test ride, provide feedback and learn more about the story of the motorcycle. Even those who don’t yet ride will have the opportunity to feel the power of Project LiveWire through Jumpstart – a simulated riding experience.
A 2014 U.S. tour – kicking off with a journey down Route 66 – will visit more than 30 Harley-Davidson dealerships now through the end of the year. In 2015, the Project LiveWire Experience will continue in the U.S. and expand into Canada and Europe.
“This builds on many recent reinvention successes for Harley-Davidson.” said Levatich. “In just the last few years, we’ve broadened our reach to serve an increasingly diverse society, as well as reinvented our approach to product development and manufacturing. This has resulted in cutting-edge products like the recently launched Project Rushmore touring bikes, Harley-Davidson Street 500 and 750 models and this reveal of Project LiveWire.”
An Innovative Approach to Advance the Possibilities of Personal Freedom
This exciting new ride blends the company’s styling heritage with the latest technology to deliver a new expression of the signature Harley-Davidson look, sound and feel.
“Project LiveWire is more like the first electric guitar – not an electric car,” said Mark-Hans Richer, Senior Vice President and Chief Marketing Officer, Harley-Davidson Motor Company. “It’s an expression of individuality and iconic style that just happens to be electric. Project LiveWire is a bold statement for us as a company and a brand.”
The bike offers a visceral riding experience with tire-shredding acceleration and an unmistakable new sound.
“The sound is a distinct part of the thrill,” said Richer. “Think fighter jet on an aircraft carrier. Project LiveWire’s unique sound was designed to differentiate it from internal combustion and other electric motorcycles on the market.”
Longer term plans for retail availability of Project LiveWire will be influenced by feedback from riders along the Project Livewire Experience tour.
“We offer a no excuses riding experience in everything we do and we are led by what our customers tell us matters most,” said Richer. “Because electric vehicle technology is evolving rapidly, we are excited to learn more from riders through the Project LiveWire Experience to fully understand the definition of success in this market as the technology continues to evolve.”
Helping Preserve and Renew the Freedom to Ride for Generations
As riding in the great outdoors is one of the best elements of motorcycling, sustainability remains a core strategic focus at Harley-Davidson.
“Preserving the riding environment is important to all of us,” said Levatich. “Project LiveWire is just one element in our efforts to preserve and renew the freedom to ride for generations to come. As a company that has seen success for 111 years, we think in generational terms about our great riding environments for the next 111 years.”
Fans can learn more about Project LiveWire, as well as specific dates and locations for Project LiveWire Experience stops at projectlivewire.com. Harley-Davidson also invites anyone who is interested in the possibilities of the future to follow and engage with the company on its social media channels, including Facebook, Twitter and Instagram.
Harley-Davidson Motor Company produces heavyweight custom, cruiser and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear and apparel, and general merchandise. For more information, visit Harley-Davidson’s website at www.h-d.com.

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